A WhatsApp message despatched underneath the identify ‘Viksit Bharat Sampark’, together with a letter from Prime Minister Narendra Modi, has stirred contemporary controversy, with the Congress terming the connected PDF as “political propaganda”. The WhatsApp message, circulated amongst Indian customers, solicited suggestions and options from residents concerning authorities schemes and insurance policies.
Nevertheless, the PDF file connected to the message incorporates a letter from PM Modi, highlighting initiatives like Pradhan Mantri Awas Yojana, Ayushman Bharat, Matru Vandana Yojana, and extra, whereas looking for options from the general public.
“It’s a measure of your belief and help that we may take a number of historic and main selections like implementation of GST, abrogation of Article 370, new legislation on Triple Talaq, Nari Shakti Vandan Act to reinforce girls’s participation within the Parliament, the inauguration of a brand new Parliament constructing and robust steps in opposition to terrorism and Left-Wing Extremism,” the letter states, highlighting key moments underneath the Modi authorities.
The Kerala Congress took to social media to voice its issues concerning the identical, stating, “The message talks about taking suggestions from Residents, however the connected PDF is nothing however political propaganda.”
Accusing the federal government of misusing public knowledge, the Congress unit in Kerala labelled the message as a part of a marketing campaign for the upcoming normal elections. They criticised the letter, alleging that it served as a promotional device for PM Modi’s authorities underneath the guise of looking for suggestions.
Expensive @Meta,
This morning, Indian Residents with WhatsApp has been getting an automatic message from a “WhatsApp verified Enterprise” named Viksit Bharat Sampark.
The message talks about taking suggestions from Residents, however the connected PDF is nothing however political propaganda. (1/3) pic.twitter.com/mzxYjYCsaD
— Congress Kerala (@INCKerala) March 16, 2024
The Congress additional questioned WhatsApp’s insurance policies concerning political campaigns, stating, “WhatsApp’s said coverage prohibits the utilization of WhatsApp for political campaigns. If that is the coverage, how do you allow a political chief to do propaganda in your platform? Or do you’ve a separate coverage for BJP.”
WhatsApp’s said coverage prohibits the utilization of WhatsApp for political campaigns. If that is the coverage, how do you allow a political chief to do propaganda in your platform? Or do you’ve a separate coverage for BJP?
(3/3) pic.twitter.com/Rgbv9lPu9U
— Congress Kerala (@INCKerala) March 16, 2024
TMC’s Mahua Moitra Slams BJP’s WhatsApp Marketing campaign
The federal government’s imaginative and prescient for social and financial growth underneath the ‘Viksit Bharat by 2047’ initiative has been a focus for the BJP. In the meantime, different opposition leaders like Trinamool Congress’s Mahua Moitra have criticised the WhatsApp marketing campaign, notably in gentle of the implementation of the mannequin code of conduct.
Moitra condemned the usage of taxpayers’ cash for sending PM Modi’s letter underneath the guise of looking for suggestions, suggesting that it amounted to a misuse of public sources for political functions.
“MCC got here into impact in the present day at 1500 hrs after EC announcement. Simply obtained shameless marketing campaign message from “Viksit Bharat” at taxpayer expense plugging PM letter at 20:17 hrs. Please ship from BJP occasion account,” she remarked on X.
MCC got here into impact in the present day at 1500 hrs after EC announcement.
Simply obtained shameless marketing campaign message from “Viksit Bharat” at taxpayer expense plugging PM letter at 20:17 hrs. Please ship from BJP occasion account @ECISVEEP pic.twitter.com/uwwVJQ1uz6
— Mahua Moitra (@MahuaMoitra) March 16, 2024
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